Sarah White-Thielmeier–Blogger, Copywriter, Content Writer, and Writing Teacher.
A small local headband and sweatband company, I am their current blogger and copywriter. Goals were to increase customer engagement and awareness through the blog and creating user-friendly and informative content.
Ken Combs Running Store
The Ken Combs website was set up like a blog with the blog homepage as the site homepage. I revamped their site, focusing on a user-friendly experience where customers can find the information they need. Adding local resources increases engagement with the local running community and attracts new customers. I am also coordinating their social media to increase engagement as well. Follow them on Facebook and Instagram for examples.
La Mása Empanadas
A small local startup, I wrote their brand story and the product descriptions for the website launch, focusing on the artisanal technique and family recipe.